Privacy Policy

1. About This Policy

Smart Printers and Manufactures (“we”, “our”, or “us”) operates this website and communicates with customers via WhatsApp Business. This Privacy Policy explains what personal data we collect, how we use it, and the rights you have in relation to it. We are committed to protecting your privacy and complying with applicable data protection laws, including India’s Digital Personal Data Protection Act, 2023 (DPDPA) and the WhatsApp Business Platform policies.

2. Data We Collect

We may collect the following categories of personal data:

• Identity data: Full name, organisation name.
• Contact data: Phone number, email address.
• Communication data: Messages, files, and media you send us through our website inquiry form or WhatsApp Business chat.
• Service preference data: The printing services you enquire about, quantities, and any additional requirements you describe.
• Technical data: IP address, browser type, and basic usage information collected automatically when you visit our website (used only for security and performance purposes and not linked to your identity).

We do not collect sensitive personal data such as financial details, government identification numbers, biometric data, or health information.

3. How We Collect Data

• Website inquiry form: When you submit our online inquiry form, we collect the information you provide.
• WhatsApp Business: When you initiate or continue a conversation with us on WhatsApp, Meta (WhatsApp’s parent company) and we may receive your phone number, display name, and message content. WhatsApp messages are subject to Meta’s own Privacy Policy.
• Direct contact: If you call or email us, we collect the information you provide.

4. How We Use Your Data

We use your personal data to:

• Respond to and process your printing inquiries and orders.
• Send quotations, order confirmations, and invoices.
• Follow up on your inquiry via phone, email, or WhatsApp.
• Maintain records of business transactions as required by Indian law.
• Improve our services and website experience.

We will never sell, rent, or share your personal data with third parties for their own marketing purposes.

5. Legal Basis for Processing

We process your personal data on the following lawful grounds:

• Consent: You voluntarily provide your information by submitting our inquiry form or contacting us on WhatsApp.
• Contract: Processing is necessary to fulfil or prepare to fulfil a printing service agreement with you.
• Legal obligation: We may retain transaction records as required under the GST Act, Income Tax Act, and other applicable Indian regulations.

6. Data Retention

We retain your personal data only as long as necessary:

• Inquiry data (name, phone, email, message) is retained for up to 12 months after your last interaction unless converted into an active business relationship.
• Order and transaction records are retained for 7 years to comply with Indian tax and accounting laws.
• WhatsApp message history is governed by your WhatsApp account settings and Meta’s retention policies.

7. Data Sharing

We do not sell your data. We may share data with trusted service providers who assist us in running our business (e.g., the email delivery service used to route your inquiry to our inbox), solely for that purpose and under contractual obligations to protect your data. We may also disclose data if required by law or court order.

8. Your Rights

Under applicable law, you have the right to:

• Access the personal data we hold about you.
• Correct inaccurate or incomplete data.
• Request deletion of your personal data (see our Data Deletion Instructions).
• Withdraw consent at any time, without affecting prior processing.
• Lodge a complaint with the relevant data protection authority.

To exercise any of these rights, please contact us at the details in Section 10.

9. Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. Our website uses HTTPS encryption. Inquiry emails are transmitted via authenticated SMTP. However, no internet transmission is 100% secure, and we cannot guarantee absolute security.

10. Contact Us

If you have questions about this Privacy Policy or wish to exercise your data rights, please contact us:

11. Changes to This Policy

We may update this Privacy Policy from time to time. The “Last updated” date at the top of this page reflects the most recent revision. Continued use of our website or WhatsApp channel after changes are posted constitutes your acceptance of the updated policy.